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5000 MacArthur Blvd, Oakland, CA 94613

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Startup Weekend EDU Oakland:
tech + community = endless opportunities

brought to you by Mills College School of Education
The Lorry I. Lokey Graduate School of Business

 SWEDU Oakland hosted by the Mills College School of Education and The Lorry I. Lokey Graduate School of Business seeks to bring youth voices and educator experiences front and center. These groups are in the best position to both name and design the solutions for education’s most critical challenges.

 Our event transcends the traditional Startup Weekend style; we will focus on bridging the entrepreneurial startup spirit with youth and educator informed issues. Through design thinking, innovative business strategies, relentless hacking and designing, this weekend will produce new ventures that are poised to create high caliber outcomes for Bay Area students and schools.

 Groups will work together over 54 hours to create a tech tool that addresses a concern either in a school or in a student’s community. Ventures can range from a mobile app for students, a gaming console app, to a variety of online learning tools!

 We believe that a wide range of diverse perspectives, backgrounds, passion, talents, technical knowledge and skills are needed to create ventures that have the highest potential for lasting impact.

 We are looking for:

 Youth Innovators: 9-12 grade bay area students interested in hacking, UX/UI design, business, social justice and collaborating on an unique solution to a challenge they’re facing

Teachers: Instructional leaders in the classroom working in Bay Area Public schools- this category is essential to a successful SWEDU!

Educators: Community Organizers, District Administrators, Education Non-Profit Leaders and Professionals working in the school wrap-around services space

Champions: Individuals who will keep student voice and perspective on the top of their and the group’s mind- this could be a parent/relative, youth development professional or others who work closely with youth and are interested in collaborating with and supporting students on a team

Developers: Mobile App Developers (IOS, IOS SDK, Android) Programmers (JAVA, Objective C, CSS3, etc.) Web developers (front end and back end)

Designers: UX/UI designers (Adobe Suite Applications, Axure, iRise, Omnigraffle, etc.)

Entrepreneurs: Innovators, Thinkers, Business Strategists, Marketers, Finance Gurus, Project Managers, Philanthropists


SWEDU is 54 hours of DOING: pitching ideas Friday night, forming rockstar teams, building a revenue model, coding, designing, conducting market research and polishing that final presentation! This weekend provides a unique experiential learning opportunity for participants to collaborate and iterate their ideas with passionate individuals who have a wide range of backgrounds, perspectives and skills. Local movers and shakers working in this unique intersection of education, innovation and business will be on-hand to coach and meet one-on-one with SWEDU teams and participants as well! Because SWEDU attracts smart, dedicated and creative dreamers and do-ers who are committed to innovation in education, participants will establish meaningful relationships and perhaps meet their future co-founder or end the weekend with a job offer!

The 54th hour

 What happens when you create a space for technology innovations and community based wisdom to come together for the purpose of solving the pressing issues that exist in our schools? The possibilities are endless!

At SWEDU Oakland’s 54th hour, teams will pitch their ideas for a tech tool that addresses a concern either in a school or in a student’s community. Teams will pitch in front of experienced professionals, with vested interests and proven results in their community and field. Ventures can range from a mobile app, a gaming console app, to online learning tools! Again, with startup weekenders, the ideas and possibilities are infinite!

 Ever wondered what it takes to be an entrepreneur?

The professional and personal challenges, the high and lows, the failures and the successes?

Startup Weekend is a global grassroots movement of active and empowered entrepreneurs who are learning the basics of founding startups and launching successful ventures. It is the largest community of passionate entrepreneurs, with events in over 100 countries and 580 cities around the world.

The non-profit organization is headquartered in Seattle, Washington but Startup Weekend Organizers and Facilitators can be found on every corner of the globe. From Mongolia to South Africa to London to Brazil, people around the globe are coming together for weekend long workshops to pitch ideas, form teams, and start companies.

All Startup Weekend events follow the same basic model: anyone is welcome to pitch their startup idea and receive feedback from their peers. Teams organically form around the top ideas (as determined by popular vote) and then it’s a 54 hour frenzy of business model creation, coding, designing, and market validation. The weekends culminate with presentations in front of local entrepreneurial leaders with another opportunity for critical feedback.

Whether entrepreneurs found companies, find a cofounder, meet someone new, or learn a skill far outside their usual 9-to-5, everyone is guaranteed to leave the event better prepared to navigate the chaotic but fun world of startups. If you want to put yourself in the shoes of an entrepreneur, register now for the best weekend of your life!

Keynote Speaker

Zakiya Harris

Social Change Strategist

Zakiya Harris is a Social Change Strategist working at the intersections of entrepreneurship, education & creative transformation. Zakiya is a co-founder of nationally recognized projects Impact Hub Oakland, Grind for the Green, Hack The Hood, Earthseed Consulting, and a Fellow of Green For All and Bold Food.

As a programming strategist for Impact Hub Oakland, she facilitates support and scholarships to mission driven entrepreneurs dedicated to accelerating possibilities for a better world. She is also a the Chief Education Officer of Hack the Hood, a technology program for low income youth of color and winner of the 2014 Google Impact Challenge.

Zakiya was recently appointed Director of the Bay Area Hive Learning Network, a regional laboratory that brings together educators, technologists and mentors to design innovative, connected educational experiences for youth. In addition, she is retained as a consultant by a diverse set of leaders managing programs where culturally relevant education and cross sector collaboration are seen as assets.

Zakiya’s twelve years of experience in arts and equal access movements includes a combination of management, teaching and presenting at Green Festivals, TedxDenver Education, Global Exchange and the Youth Leadership Institute, Toyota Motors, Inc., the US Department of Agriculture, the US Department of State Bureau of Cultural & Educational Affairs and the NAACP National Convention. She served as the first African-American Regional Director of the San Francisco Green Festival, received the Ella Baker Center for Human Rights Future Leaders award. She also recently accepted the Tutorpedia Foundation Award for Personalizing Education.

Zakiyah holds a B.A. in Political Science and History from Rutgers University, and attended New College of Law before leaving to pursue her lifelong passion of teaching. Applying her performance arts talents as a dancer, vocalist and actor, Zakiya has taught culturally and creatively-driven classes to elementary, high school, college students and adults.



Sep 12
  • Registration Starts
  • Dinner & Networking
  • Welcome & Speakers
  • Pitches Start
  • Attendees vote for the top ideas
  • Teams start forming and discussing ideas
  • Start to formalize teams and take an inventory of skills. Be honest, and direct about what resources and skills are needed for the weekend. You may stay and work as late as the venue will allow


Sep 13
  • Arrive, simple breakfast & coffee
  • Teams formed and setting up workspace for the weekend
  • Lunch
  • Call for needs & skills
  • Coaches help teams one-on-one. They are here to help!
  • Dinner
  • Mid weekend check-in, status reports, call for help
  • Finished for the day. You may stay and work as late as the venue will allow


Sep 14
  • Arrive, simple breakfast & coffee
  • Call for help (this is self motivated, so don’t be shy)
  • Lunch
  • Coaches arrive… ASK QUESTIONS
  • Gut check. Start prepping for presentations
  • Dinner
  • Judging & awards
  • Wrapup
  • Go home!
Lead Sponsors
Gold Sponsors
Non-Profit Sponsors
Community Sponsors

Sam Chaudhary

Cofounder and CEO, ClassDojo

Sam is the co-founder and CEO of ClassDojo. Sam holds a Double First-class degree in economics from the University of Cambridge, and taught high school after graduating. He subsequently worked in the education arm of McKinsey & Company in London. Sam co-founded ClassDojo in 2011 to help teachers, parents and students improve classroom behavior and build positive learning habits and character strengths. ClassDojo is known as one of the world’s fastest-growing education technology companies, with over 2 million teachers signed up across 180 countries.

Leah Jensen

Instructional Technologist, Oakland Unified School District

I am an Instructional Technologist in Oakland Unified School District. What does that mean? Well, it means I get to push folks to collaborate and think about what schools need, not about technology in itself, but transformative teaching and learning. Last year, our cross collaborative team rolled out 10,000 chromebooks district wide. We also assembled 150 Instructional Tech Teacher Leaders who are the wildest, most fun group of teachers I’ve ever met. I learned and continue to learn that transformative teaching and learning starts with excited and passionate teachers, and they don’t necessarily need to be super tech savvy! I started teaching in Oakland in 1998 at Piedmont Avenue Elementary. It was my first job out of college and I’ve been here ever since. In a way, it’s been my second ‘growing up.’ I still don’t know what I want to be when I grow up. Learning is social and emotional, it’s who we are and how we experience life. Technology is a tool that can extend that experience if modeled wisely. My mission is to push the system to use this tool to create civic minded, sophisticated consumers and creators of content.

Greg Klein

Senior Director, Innovation and Learning, Rogers Family Foundation

Greg joined the Rogers Family Foundation in June 2012. He is on the ground, supporting principals, teachers and students at eight Oakland public schools as they make their transitions to blended classrooms. Prior to RFF, Greg helped launch Downtown College Prep's new Alum Rock campus, developing an innovative Learning Lab at the middle school level. While at DCP he managed large groups of students, let the computers do everything that they do well, and focused his attention on teaching. Greg began his career in education reform as a teacher, coach and administrator in the Oakland Unified School District for seven years, including building his own mini-lab in his classroom as a first-year teacher. Greg graduated from Dartmouth College in 2004 with a BA in History. Self-proclaimed tech geek, Greg is dad to two adorable daughters and lives with wife Mariah in Oakland.

Johanna Paraiso

Teacher, Fremont High School

A “bona fide tech junkie”, Jo has taught in Oakland Unified for the past 10 years, supporting her Fremont High School juniors and seniors to become what she terms “Digi-Literatis.” These budding Digi-Literatis use technology to conduct research, to connect with communities beyond their classrooms and even their city, and to engage civically through blogging, and community-focused senior projects. They are learning how to conduct research using online tools and maybe most importantly the ways learning happens beyond the classroom – with peers and community members in virtual spaces. A mother of two teenagers and a 6-year-old, Jo negotiates constantly with the “rules” for responsible social media use, and she is currently experimenting on whether her kindergartner can code and create that million dollar app.

Shauntel Poulson

Principal, NewSchools Venture Fund

Shauntel Poulson is a Principal at the NewSchools Venture Fund where she focuses on investment strategy, due diligence, and management assistance for the Seed Fund. The Seed Fund makes investments in early-stage education technology companies that have the potential to transform K-12 teaching and learning. Shauntel was previously a Senior Engineer at Procter and Gamble and an Education Pioneers Fellow at Wireless Generation. She received her BS in Chemical Engineering from M.I.T. and her MBA and MA in Education from Stanford University.


Mike Adams

Entrepreneur and Software Engineer

I'm an entrepreneur and software engineer (co-founder of EdTech company Degreed, former engineer at OpenTable), currently I work and teach at a programming school called Hack Reactor, building out the school's alumni program.

Delip Andra

Founder & CEO, Legend

Delip Andra is the Founder & CEO of Legend. Legend’s mission is to make education enchanting. Legend is developing a tool that’ll enable educators to create enchanting visual stories on educational topics and share them with the world. For more information visit

Delip founded two venture backed startups, Minekey and Euclid, that raised over $40 million from leading Silicon Valley venture capital firms. Minekey leveraged social collaboration and personalization technologies to create a discussion network that connected several million users based on their topics of interest. Euclid pioneered cloud services during late nineties. Delip previously worked with Philips in Europe and India where he commercialized several innovations developed at Philips Labs.

Delip is a founding advisor at Mercury Startups and an advisory board member at Evergent.

Delip earned a Bachelor of Technology degree with Honors from the Indian Institute of Technology, Kharagpur, India.

Diedra Barber

Founder and CEO of Filament Consulting Group

Diedra Barber is Founder and CEO of Filament Consulting Group offering urban and rural small and medium sized start-ups business leadership & development coaching in strategy, social media and human capital management. Diedra is also a Managing Partner and Chief Innovation Officer with Scheier+Group non-profit consulting firm specializing in streamlining decision-making.

She has worked in both non-profit and for-profit education equity enterprises discovering that the incorporation of compassion, authenticity, transparency and high expectations in the management of people allows for goals and outcomes to not only be reached, but surpassed and executed with more efficiency, innovation and a deeper, more positive impact for clients/partners and the team as a whole.

Diedra graduated from Dominican University of California with a BA in International Relations and has an MBA from Mills College in Oakland. She is a recipient of the Goldman Sachs Business Leadership Award. And is also a 2013 Bay Area Education Pioneers Fellow.

Matt Duffy

Assistant Superintendent of Educational Services, Milpitas Unified School District

Matt Duffy currently serves as the Assistant Superintendent of Educational Services for the Milpitas Unified School District. In this role, he leads the district work around teaching and learning, Professional Development, technology, school leadership, family/community engagement and much more. Prior to joining the Milpitas team, Matt spent nearly ten years in the Oakland Unified School District. In Oakland, Matt served as a Network Executive Officer, managing a portfolio of secondary schools. He also designed and founded Elmhurst Community Prep, a small middle school in East Oakland where he served as Principal. In each of these roles, Matt has worked to create both equitable opportunities and transformational results for all students.

Originally from New York City, Matt also worked as a teacher and an Assistant Principal in the South Bronx and Harlem respectively. Matt holds two Masters Degrees in Education, one from Harvard University and the other from CUNY. He attended Wesleyan University and was an early member of Teach For America. Matt lives in Oakland with his two boys and wife Tamara who is also an educator.

Jacob Gelfand

Manager of Small Business Services, San Francisco LGBT Community Center

Jacob Gelfand, J.D., M.B.A. is a holistic business coach, startup consultant and workshop facilitator with a passion for entrepreneurship, economic development and social justice.

As Manager of Small Business Services at the San Francisco LGBT Community Center, Jacob empowers businesses at every stage, from pre-launch to expansion. He provides one-on-one technical assistance to local entrepreneurs, manages the credit-building Lending Circles microloan program, facilitates the Center’s weekly B-Lab incubator sessions and helps clients secure Kiva Zip loans and other sources of capital.

In addition to his role at the Center, Jacob works as a consultant and executive coach for private clients under the banner of Inclusiva Strategies and serves on the Board Advisors for the travel startup Glamping Hub, an online portal for unique accommodations around the world. He also volunteers as a Senior Advisor for underserved entrepreneurs at Centro Community Partners in Oakland.

Jacob holds a B.S. in Political Communication from Emerson College, an M.B.A. from University of San Francisco School of Management and a J.D. from University of San Francisco School of Law.

Daniel Healy

Manager of Entrepreneur Readiness Program, Centro Community Partners

Daniel is the manager of Centro Community Partner's Entrepreneur Readiness Program. His primary responsibilities include managing Centro's entrepreneurship development programs and training entrepreneurs. Daniel has also been leading Centro's efforts to innovate its educational content by designing interactive learning activities that develop entrepreneurs' business competencies, analytical abilities and creative thinking skills.

Daniel has more than eight years of experience in education and economic development. Before joining Centro, he worked as Peace Corps, Business English teacher, professional trainer, business advisor and social entrepreneur. He has a BA in International Affairs from the University of Colorado and an MBA from the Peter F. Drucker School of Management.

John Krull

Information Technology Officer at Oakland Unified School District

John is currently the Information Technology Officer at Oakland Unified School District. As a cabinet member, he works closely with the Superintendent along with deputy and associate superintendents to set and implement strategies to make all Oakland students college, career, and community ready.

John was previously the Chief Technology Officer at Fremont Unified School District (FUSD), a K-12 public school district with 4500 employees and 33,000 students. Before FUSD, John was the Vice President for Technology at Envision Education, a Bay Area charter management organization and consultancy.

Previous to his career in education technology management, John worked for almost 10 years in technology management at Microsoft, Virage, and Autonomy. John began his career as an educator holding various teaching and technology leadership positions.

Quim Sabrià

Co-founder & CEO, EDpuzzle

Quim is the co-founder and CEO of EDpuzzle, a video platform that empowers teachers to make any video their lesson. Quim holds a degree in Business Administration, a Master in Finances and Strategy and a Master in Mathematics & Education. Considered by Teach for All as one of the Alumni Leaders in Education and Technology.

At 22 he began his career as a Math teacher in a small school in Barcelona as part of Teach for Spain first cohort. After two years in the classroom, he co-founded EDpuzzle in 2013 as part of ImagineK12 last cohort. The vision of EDpuzzle is that by 2020 every student in the world will be just a click away of receiving an excellent education online. EDpuzzle is considered one of the 10 most promising EdTech startups for 2014 by the Global EdTech Startup Awards.

Kate Whiting

Cofounder & CEO, Educents

Kate is the co-founder and CEO of Educents, the first and only flash sale site and marketplace for affordable, high quality educational resources. Kate holds a degree in Business Economics from Mills College and an MBA from the Lorry I. Lokey Graduate School of Business. Although she began her career in education marketing 10 years ago, her entrepreneurial spirit eventually led her to co-found Educents in 2013. The goal of Educents was to provide teachers, parents and homeschoolers with access to affordable, high quality educational resources. In just one year, Educents has saved educators over $8.5 million dollars and is used in over 73 different countries (and growing). Educents was recently chosen to participate in the ImagineK12 incubator, and has received an undisclosed amount of funding to help reach more educators with their platform.

Jeremy Young

Educator & Ninja

Jeremy has had the honor of being a teacher in the Bay Area for the past five years. He is passionate about everything science, which is evident in the range of courses he has taught including Biology, Chemistry, Physics, and AP Computer Science. In school, you might have found Jeremy leading science meetings, sponsoring the Maker Faire Club, or blowing stuff up. As an avid member of the Startup Weekend community, Jeremy has been featured as March's Educator of the Month and has spoken at a students only Startup Weekend event. He is currently taking a year off to travel the world and create the next big edtech startup!

Nidya Baez

Community School Manager (Fremont High School)

"With great power comes great responsibility."

Nidya Báez was born in Mexicali, Mexico and immigrated to East Oakland at the age of 3. As a child she enjoyed painting, drawing and sewing with her mother. She went to Whittier Elementary (now Greenleaf Elem.), attended Oakland Charter, and graduated from Fremont High School. Nidya decided to become an educator because she wants more people of color and from the community to be leaders and teachers in Oakland schools. Her biggest inspiration were her parents: Luis Báez, an ice cream truck driver and a night custodian, and her mother, Carmen, a homemaker, then a cook and a janitor. Her parents always encouraged her to seek higher education and the conditions in which Nidya’s family lived in inspired her to go to college, especially after her father fell victim of a bullet and lost his kidneys. She entered UC Berkeley with a full scholarship and graduated with a Bachelor’s in Latin American Studies and learned Portuguese. Nidya pursued a teaching credential in Spanish from CSU East Bay and taught at Youth Empowerment School for three years, a school she helped design in 2002 as a high school student. She choose Spanish to teach Latinos their language and history, while seeing it as an opportunity to support African American students to better understand Latino culture through the language, with a vision of inspiring Black and Brown unity. She is currently the Community School Manager and the Student Leadership teacher at Fremont High. She lives in Oakland with her husband Mikel.

Danielle Biselli
Laura Buckner
Mikel Calderon
Evan Decker
Ciji Saso
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